"Thanks for being an amazing team member, showing up early for service each week, and creating an incredible first impression for our guests."This sentiment isn't easy to sum up in a gift. A pen with … read more

We all have blind spots when it comes to our first impressions team. Too easily, we think we're addressing the needs of our guests, but often we can be missing something that's right under our nose,If … read more

As much as we love to talk about the systems and structures that have to be in place to make an impact for your guests' first impression, those systems and structures only function if you've built a t … read more

The lights are set perfectly, musicians have rehearsed well and executed the first song flawlessly, the countdown video cued on time, and yet, the bag of smelly garbage sitting just outside the front … read more

Here's some great news for you: You have lots of options for non-permanent signage, both indoor and outdoor!There are a couple of situations where this is the case:In the case of a portable church, ea … read more

Visual consistency is a powerful tool because our brains are wired to recognize patterns. We recognize the McDonalds' "M" while driving down the highway, the Apple logo on the back of a MacBook from a … read more

It's exciting and also can be daunting when a new member joins your team. It's sometimes difficult to wrap your mind around where to start when there's so much going on!Here's how you unlock the doors … read more

We love hearing your questions and helping you find the best solution for your signage needs, and we also recognize that a question from a few people probably means we’ll hear that question agai … read more

Have you ever walked into a new theme park or shopping mall and caught yourself looking for the 'You Are Here' sign? We do this because we want to be confident in where we're going.When your guests co … read more